Microsoft Diminishes Windows Role in Cloud-Focused Reorganization

Microsoft Store developers can now privately test their apps

Myerson leaves after 21 years, and nearly three years in what some have called the hardest job at Microsoft - trying to build a device business after the company exited the phone handset business, while charting the future of Windows in a world that is moving away from the client-computing model that it led.

Back in 2015, Nadella reorganized to combine Windows software together with all of the company's various hardware efforts, at the time including Surface computers, HoloLens VR gear, Lumia smartphones, the Surface Hub table display, the Band fitness tracker and the Xbox gaming system.

Windows 10 now makes up 48% of the Microsoft OS install base across users.

Microsoft has listened to feedback from the Windows development community and created a private audience capability in its app store, but it has a couple of exploitable holes. But Microsoft's Azure cloud business is booming, as is the growing revenue from business software subscriptions like Office 365 and Dynamics 365.

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Microsoft is hoping it can do with Windows what it did with Office. However, as MSPowerUser noted, Microsoft is trying to combat this by making Windows more versatile and adopting features that are similar to those used on mobile systems. Panos Panay becomes chief product officer and devices leader.

Microsoft previously reported that Windows 10 was on 600 million active monthly devices.

New Experiences and Technology: Kudo Tsunoda will continue to lead this team to define how we engage users with high-value experiences to help them achieve more. He has served the company for 21 years, joining Microsoft after it purchased Interse Corporation, founded by Myerson. All of these people will report to Jha. The Microsoft's vision statement from 2017 specifically added a reference to artificial intelligence, saying its strategy is to build "best-in-class platforms and productivity services for an intelligent cloud and an intelligent edge infused with artificial intelligence". In addition, Microsoft is creating an AI Perception and Mixed Reality group, to be led by Alex Kipman. The first is a new division that will focus on user experience and is set to operate under the name Experiences & Devices. The latter area seems to be a particular focus of Nadella's reorganization. Joseph Sirosh and team will join this new group.

I'm hearing from my contacts there are not going to be layoffs associated with today's reorg. Simply say to Cortana, "Show me how to change my background", and you'll get the previous help results, with a new "Let's go" button below, which launches the guided help experience.

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