Google Chrome browser will start blocking ads come February 2018

The company originally stated that Chrome's ad-blocker would launch at some point in early 2018, but we now have a specific date of February 15, 2018, as the official launch of it.

The plan's still on track, according to VentureBeat - Google's committed to turning on Chrome's native ad blocker on February 15, 2018.

As Google explained in June, bad ads (full-page interstitials, ads with unexpected sound, and flashing ads) have had a negative impact on nearly everyone's experience on the web.

Christian Benteke finds redemption as Eagles soar in Leicester
Conceding at least woke the Foxes up and Benteke nearly gifted them an immediate equaliser, heading inches wide of his own goal. Kasper Schmeichel also saved smartly from Ruben Loftus-Cheek during Palace's bright start.

A few examples of "least preferred ad experiences" that the Coalition is fighting against. Google first made the announcement back in June when it gave publishers six months to prepare for a new ad-blocking tool the company is planning to introduce in its Chrome web browser.

An ad can get negative strikes against it towards that failing grade by autoplaying video, taking up the entirety of your display when you arrive at a website, and even just using regular pop-up ads. "All of this information can be found in the Ad Experience Report Help Center, and our product forums are available to help address any questions or feedback".

We look forward to continuing to work with industry bodies to improve the user experience for everyone. Google is also hoping that by bringing its own ad-blocker in Chrome, the user might not use third-party blockers that are more restrictive on ads and cut into Google's primary business i.e. selling ads. Ad blocking will come to both Google's desktop and mobile browsers. Ads that don't conform to these standards will be blocked while ads that do won't be touched. It seems the best way to win is not to play at all... The problem with ad blockers is that they block all ads indiscriminately and this hurts legitimate publishers.

Related News:

  • No white Christmas as rain and storm could hit UK

    No white Christmas as rain and storm could hit UK

    Sunday (Christmas Eve ), may start out with lows close to zero, while the afternoon highs barely reach the upper 20's or low 30's. There is a low probability of snow, obviously in the mountains that may be different, there is more a chance of rain.
    Campbell Soup Will Be The New Owner Of Cape Cod Potato Chips

    Campbell Soup Will Be The New Owner Of Cape Cod Potato Chips

    Campbell Soup, based in New Jersey, already makes a number of well-known snacks, including Goldfish crackers and Milano cookies. But he cautions that the deal sets Hershey up for competition with PepsiCo Inc's Frito-Lay and Campbell's Pepperidge.
    WWE Clash of Champions Preview & Predictions

    WWE Clash of Champions Preview & Predictions

    The Usos just play hot potato with the titles for months, so there is no reason for that to continue here. I hear they both know that El Generico guy and could get some tips from him about working under a hood.
  • United States  to Officially Blame North Korea for Wannacry Cyber Attack

    United States to Officially Blame North Korea for Wannacry Cyber Attack

    The malware infected over 300,000 computers in 150 different countries. FedEx's computer networks were among the most heavily hit.

    Chargers vs. Chiefs Live Stream

    The Chargers listed cornerback Casey Hayward questionable with a calf injury but he also plans to play in Saturday night's game. Last week against the Oakland Raiders, Smith ran for 24 yards on five carries, including a long of 16 yards in a 26-15 win.
    Haley: Iran's Fingerprints 'All Over' Conflicts, Terrorist Groups in the Middle East

    Haley: Iran's Fingerprints 'All Over' Conflicts, Terrorist Groups in the Middle East

    Iran has denied any role in the missile attack on the airport, and says it isn't supplying weapons to the Houthis. But Haley said the USA would be working with other countries on "next steps".
  • End of the smashed phone screen? Self-healing glass discovered by accident

    End of the smashed phone screen? Self-healing glass discovered by accident

    Pressing the edges manually for 30 seconds at a room temperature of 21 degrees Celsius formed a strong sheet that bridged the gap. Yanagisawa sees such materials as essential for reducing the waste associated with traditional smartphone repairs.
    WWE announce details regarding first ever Women's Royal Rumble match

    WWE announce details regarding first ever Women's Royal Rumble match

    Women already on the main roster were forced to step up their game to keep up with these young stars and absolutely delivered. No more details were announced about the match so stay tuned because we'll be posting more information when we know more.
    Alex Collins totals 52 yards as Ravens take down the Browns

    Alex Collins totals 52 yards as Ravens take down the Browns

    However, all five misses came at M&T Bank Stadium . 120: Rushing yards by Alex Collins last week at Pittsburgh, a career-high. The Baltimore Ravens and Cleveland Browns have a ton in common as they head into their Week 15 matchup in Cleveland.
  • Palestinian Presidency Calls US Veto a Mockery of the International Community

    Palestinian Presidency Calls US Veto a Mockery of the International Community

    Israeli Prime Minister Benjamin Netanyahu released a video on his Twitter account in which he thanked Haley for the USA veto. Currently, Palestine is a "non-member observer state", meaning that it has the right to speak but not vote on resolutions.
    Steelers WR Antonio Brown ruled out with calf injury

    Steelers WR Antonio Brown ruled out with calf injury

    Now, the Steelers have to hope Brown's injury isn't so serious that it would hurt their chances of winning a seventh Super Bowl. It was a costly loss, one that saw the top seed and home-field advantage in the AFC playoffs stolen in the final seconds.
    Thunder's Russell Westbrook to Joel Embiid: 'Go home'

    Thunder's Russell Westbrook to Joel Embiid: 'Go home'

    They were able to get a big-time win in Philadelphia on Friday night after they beat the Sixers in a triple-overtime thriller. The Thunder had jumped out to a 17-point lead with 5:45 remaining in the first half, but the Sixers fought their way back.


Most liked

Selena Gomez's Mom Opens Up About Her Miscarriage
The celebrity gossip site reports that Teefy had an unpleasant talk with Gomez about her rekindled relationship with Bieber. Teefey went on, "Then, I came home to [her husband] Brian and [youngest daughter] Gracie to send our love to Scarlett ".

Apple reportedly working on "upgraded" AirPods for launch during 2018
Apple AirPods are sold out on its online store until next year - but the wireless earbuds may still get a major refresh in 2018. But if your family is prone to last-minute shopping then you could miss on getting a pair of AirPods this Christmas .

5-Year-Old Calls Police to Report the Grinch
5-year-old Tylon Pittman was watching a video clip of the cartoon "How the Grinch Stole Christmas " and did not like what he saw. Tylon Pittman, of Byram, was watching a video on his smartphone and didn't like what he saw, so he made a decision to call 911.

Stephen Curry, Colin Kaepernick Join Diddy's Quest For Ownership Of Carolina Panthers
According to the report , there also was an incident in which Richardson used a racial slur at an African American Panthers scout. The NFL has launched its own investigation in to the allegations after the team announced an internal investigation on Friday.

Bitcoin Futures Launch on Chicago Mercantile Exchange (CME)
The general sentiment in the market remains one of caution and that has been reflected in margin requirements for the contracts. Cboe's bitcoin futures contract had a relatively smooth first week of trading, although volume was on the light side.

ISIS Militants Storm Kabul Spy Agency Center
He said the gunmen, who launched their assault with a auto bomb and rocket-propelled grenades, appear to have been wearing police uniforms.

Anna Kournikova And Enrique Iglesias Welcomed Twins On Saturday!
He quipped: "Just promise me I get one hour of "special alone time" with any boy you decide to bring home in the far FAR future". It's also believed they may have tied the knot after Anna was pictured with a massive diamond sparkler on her wedding finger.

Weinstein 'derailed my profession' Sorvino says after Peter Jackson declare
Weinstein and asked if her husband could be part of the SEAL television series ["Six"] he was producing and Mr. The Hollywood film producer has "unequivocally denied" any allegations of non-consensual sex.

Jurgen Klopp takes aim at Fab Four nickname
It goes without saying that Liverpool fans - and fans generally - are quite happy with the former Arsenal man's interjection. Roberto Firmino sealed the win in the 66th minute. "But that's still a few weeks and months away".

MSNBC's Chris Matthews was reprimanded over comments about woman in 1999
An MSNBC spokesman told The Daily Caller that Matthews received a formal reprimand when the woman made the complaint against him. Matthews, whose show was later taken over by MSNBC where it still runs, was reprimanded for the inappropriate statements.

France Millas train crash: Children killed as bus cut in two
The bus was transporting students between a school in Millas and the communities of Saint-Feliu-D'Amont and Saint-Feliu-d'Avall. A witness who was on the train, named as Barbara, said "it was a very violent crash - it seemed as if the train would derail".

Cardinals place Adrian Peterson on IR, claim CJ Goodwin off waivers
During a press conference earlier in the week, Arizona head coach Bruce Arians reported no improvement in Peterson's condition. Before the Titans game, Peterson shared a video on Instagram that showed the exact play where he suffered his injury.

Boise State scores TD after all four receivers spin around simultaneously
The Ducks will be forced to play without its head coach, as Willie Taggart is off to Florida State after just two years. If Boise State is going to win, it's going to be on the strength of its defense.

PM Modi hopes for fruitful winter session of Parliament
Any layman in the country can understand that the main reason for this year's Winter Session delay are the Gujarat Assembly Elections .

Jets holding DE Wilkerson out for Saints sport
Bowles is tight-lipped to a fault at times, and Friday was no different. "One team, one goal, '" said linebacker Demario Davis. Bowles wasn't looking past this Sunday, however - nor was he going to elaborate on the troublesome Wilkerson.